The Weeknd's São Paulo Show Features 'Timeless' a New Collaboration with Playboi Carti and Pharrell.

‘Timeless’, released under XO/Republic Records, made its debut at The Weeknd’s sold-out show at Estádio Morumbi in São Paulo on September 17th. The show, with 75,000 tickets sold, contributed to the XO Humanitarian Fund to combat global hunger. The Weeknd promised a unique experience with a mixed-up setlist and 'never before seen' production, and he delivered. Fans were treated to all the biggest hits, plus eight new tracks from his upcoming album 'Hurry Up Tomorrow.' Playboi Carti made a surprise appearance, and the entire show streamed live, reaching

17 million views and currently trending in 25 countries globally.

The production on ‘Timeless’ brought together some of the finest producers: Pharrell Williams, Mike Dean, Ojivolta, and Twinsco. You can hear their signatures signing in black ink on the dotted line of this production. Pharrell’s talent for uncovering hidden sounds and weaving them into minimalist, looped arrangements a recipe for some of the most infectious tracks in recent pop and hip-hop. Mike Dean, known for reshaping hip-hop, trap and pop - often called a synth God - adds his distinctive touch to the production. Then there's Ojivolta, the production duo of Mark 'Oji' Williams and Raul 'Volta' Cubina, who began producing with the likes of Jon Bellion and later collaborating on Playboi Carti’s music and Kanye’s ‘Donda.’ To complete the production, Twinsco brought their unique touch to the mix.

The video, directed by Gunner Stahl, features both artists in a dark, moody warehouse, where flickering white lights flash irregularly against the beat. Carti stands out in a backwards Allen Iverson jersey, accessorised with a shimmering Opium chain, a du-rag, and a striking double-horned headpiece. The Weeknd sticks to his signature dark style wearing a striking all-black ensemble - fitted leather jacket paired with a sleek black turtleneck and dark futuristic shades.

This marks the second single from his upcoming album, which fans have been closely following for clue trying to figure out when the drop might be. He shared an esoteric message suggesting the album will conclude the ‘After Hours/Dawn FM’ trilogy and represents the end of this moniker—the end and beginning of something new.

"Ever since I was a kid, I been legit (Jit, ooh, nah) If I was you, I would cut up my wrist "

"XO tatted all over her body, yeah (Yeah) She just wanna roll and I don't mind it, yeah"

"Ever since I was a jit, I been legit (Ooh, nah, uh) You should let her go, she wanna be it"

"Double-O tatted on her body, yeah It don't matter what they say, I'm timeless, yeah"

The chorus serves as a reminder to his fans that his music will always remain ‘timeless.’ It’s a powerful statement that can’t be disputed. Spotify has ranked him as the #1 artist since February, a position he has held firmly since then.

Last week, he set a new record for the most singles with over a billion streams across 18 tracks.

In contrast to The Weeknd and Carti’s previous hit ‘Popular,’ the production on ‘Timeless’ leans more toward an underground, gritty, and trap-influenced sound with the heavy bass from the 808's. The beat also brings a retro feel with classic 80's synths, reminiscent of many previous Mike Dean and Weeknd tracks. This production style compliments both Playboi Carti and The Weeknd's voices, as the analog/retro sounds in the beat and autotune blend beautifully to create this futuristic yet classic feel.

"The Weeknd took over pop music and culture on his own terms,’ and if these two tracks are any indication, he’s ready to do it again, merging diverse soundscapes into 'timeless' music'.